Expert Natural Hair Styling & Loc Re-Twists in Midtown NYC

Celebrate the beauty of your natural texture. From defined twist-outs and finger coils to starter locs and neat dreadlock re-twists, our Midtown stylists deliver healthy, customized styling for all 3A to 4C textures.

Why is The Salon Joli the go-to salon for natural hair styling in NYC?

The Salon Joli Midtown NYC specializes in professional natural hair styling, protective braids, and dreadlock re-twists for textures 3A to 4C. Our experienced stylists prioritize scalp health and edge preservation, utilizing gentle, tension-free styling methods and moisture-rich formulas to define your natural curl pattern while promoting long-term growth.

What can I expect during my natural hair or loc styling appointment?

Porosity & Texture Consultation: We evaluate your hair’s unique density, porosity, and scalp condition to customize your treatment.

Detoxifying Scalp Wash: A clarifying, sulfate-free cleanse paired with a steam-assisted mask to remove product buildup and infuse maximum hydration.

Specialized Sectioning & Styling: Expert re-twisting for clean, strong locs, or hand-sculpted coils and twists styled precisely to work with your natural fall.

Nourishing Set: Your style is set using premium, flake-free botanicals under a comfortable dryer to lock in moisture and shine.

Midtown Manhattan’s Natural Hair Sanctuary

Located at 265 W 37th St, Suit 401B, The Salon Joli is positioned perfectly for a commute-friendly appointment. We are just a 5-minute walk from Penn Station, Port Authority, and the A/C/E and 1/2/3 subway lines, offering busy NYC professionals a highly relaxing retreat in the heart of the city.

I went to the salon with no expectations.Tailored my experience to ensure the highest quality of wash and set. When I showed a picture of what I wanted, they executed flawlessly. The stylist was knowledgeable and asked me the right questions.I did not have to wait and I felt like all the attention was on me. Loved the experience. Will definitely be returning.

I had a wonderful experience at this beauty salon! The staff was professional, friendly, and made me feel completely relaxed. The service was top-notch, and I left feeling refreshed and beautiful.

Personable, attentive, and truly professional. Kerry always listens and delivers exactly what I want. My hair consistently looks great when she does it.

Loved my visit! The wash was super gentle and honestly felt amazing. The whole salon is spotless with a really inviting vibe, clean space, great atmosphere, and genuinely relaxing from start to finish. Highly recommend

RUN, don’t walk, to this stylist! She transformed my hair into absolute art. The attention to detail, the creativity, and the flawless execution—chef’s kiss! I’m officially never letting anyone else touch my hair again. Kerry is amazing!!

Very friendly service, fantastic hours, great location. Got a haircut here sight unseen because i was desperate and they knocked it out of the park. Kerry was AMAZINGLY FAST and gave me the exact cut I wanted. They've gained a new client in me!

Frequently Asked Questions

Do you work with starter locs?

Yes. We assist clients at every stage of their loc journey, from starting clean locs to routine re-twists and creative loc styling.

How long does a two-strand twist or dreadlock re-twist last?

With proper satin-wrapping at night, our natural styles and loc re-twists typically maintain their neatness and shape for 4 to 6 weeks.

What products do you use for natural 4C hair?

We use premium, sulfate-free, and water-based moisturizing formulas designed specifically to combat dryness and keep highly textured hair hydrated and bouncy.

Complete Your Protective Care Routine

Prep your natural styling with our Hair Treatments

Switch up your look with a Silk Press

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